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Operations12 min read

How to Build a High-Performance Casino Operations Team

SC
Sarah Chen
Executive Search Consultant
March 10, 2024

Scaling an online casino isn't just about traffic; it's about the engine room. A high-performance operations team is the difference between a high-churn startup and a tier-1 industry leader.

1. The VIP & Retention Anchor

In 2025, acquisition costs (CPA) are at an all-time high. Your VIP managers are your most valuable assets. When hiring, we look for 'Data-Driven Empathy'—the ability to analyze player behavior while maintaining a high-touch, personal relationship with high-net-worth individuals.

2. Payment Operations: The Silent Growth Killer

Frictionless payments are the foundation of retention. A top-tier Head of Payments should be deeply familiar with crypto-gateways, localized payment methods (PIX in Brazil, Interac in Canada), and automated KYC workflows.

3. Culture and the Remote-Hybrid Balance

The best talent in Malta and Gibraltar is increasingly demanding flexibility. High-performance teams are moving away from 'office-first' to 'impact-first'. We recommend a model of 2 days in-office for strategic planning, with full autonomy for the rest of the week.

Recruiter's Perspective

"Retention starts with the hiring process. Don't just hire for skills; hire for 'Sector IQ'. Someone who understands the nuances of bonus abuse and game mathematics will always outperform a generic operations manager." — Sarah Chen

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